Network Breakfast - Wednesday 23rd May.
Topic: " Third camel, fifth jar...and other fascinating tales about customer service"
Guest presenter: Debra Templar - Australian Retail Services
Good customer service is actually about customer focus. Good customer service is not about spending all of your time, money and resources on the latest bells and whistles. How often have you been amazed by the systems and processes that the businesses that you deal with have on hand, from voice recognition software, to impressive CRM systems - and yet, that is not what you want and adds nothing to the service experience? If you are a business wanting to provide great customer service than you need to be focused on what your customers want and make sure you give it to them - just that bit better than the competitor.
Over breakfast Debra Templar will share her tips on how to keep focused on your customer needs whilst staying in front of your competitors in satisfying those needs.
Debra does not just get to the heart of the matter - she presents from the heart. She gives her audience 'multiple light bulb moments'. She offers her audience real life examples from every sort of business and both sides of the counter and what gives her the greatest high is when people in the audience say things like: Oh - now I get it!
One of Australia's leading retailing experts, Debra just hates bad customer service and stupid business practices. So, she's on a mission to change the world. She doesn't just want to improve how we do business for the customer's sake but also so we, as business owners, sell more stuff, make a heap more money, and love our businesses to death.
Debra has worked with retailers in her role with the Australian Retailers Association, established direct sales networks for an international marketing company, and built her own business - Australian Retail Services - to be one of Australia's best and most popular in retail training and consultancy. She is the author of many How To books in marketing, customer service and retailing, and presents at conferences and exhibitions across Australia.
After enjoying her presentation at the Capital Region BEC breakfast in May, 2007, you will believe that customer service is not what will cost us and the customer more, but what will provide the customer the most value - and us the healthiest revenues.
You don't have to be the best. You don't have to be all things to all people. You just need to deliver the elements that YOUR customers want that little bit better than anyone else does.
Date: Wednesday 23rd May 2007
Time: 6.45am - 8.30am
Location: The Hellenic Club of Canberra
Matilda Street, Woden ACT 2606 map
RSVP: by Friday 18th May 2007
Ring: Admin on 6297 3121
Email: admin@crbec.com.au
FAX: 6297 8939
Download Booking Form/Tax Invoice here...
 The Capital Region BEC Breakfast May part of the 2007 Capital Region Business Expo .
|
