Network Breakfast - February 3rd 2004 June 2001
The CRBEC Presents ‘Linda Hailey’ “Winning The Marketing War” Linda believes that "Businesses that want to thrive in the year 2004 and beyond will need to change their focus on marketing." Advertising and the generic marketing commonly used by small businesses in the nineties will not be enough to survive and thrive in the marketplace of the new century. Marketing will need to be specific to target markets and winning businesses will be customer focused not product focused. We will need to make the most of all our contacts and competition as a challenge not a catastrophe. Take the mystery out of marketing with this practical presentation that will give you inexpensive marketing ideas you can use in your business. You don’t have to be a marketing whiz kid to build your business using this easy approach to marketing · Learn to be customer focused not product focused · Discover that not all clients are equal, don’t try to be all things to all people · Understand the true value of existing clients · See competition as a challenge not a catastrophe Learn how to develop effective strategic alliances and use networking to best your advantage. This isn't just another boring talk; it's full of practical ideas you can take away and use in your business straight away! To book phone Admin on 6297 3121 or Email: admin@CRBEC.com.au |